The
next level.
Financial infrastructure and strategic clarity for agencies ready to make decisions with numbers, not gut feel.
Book a callBuilt for agencies with ambition.
Founders who want their finances to lead, not follow where the business is going.
You want a strategic partner, not a compliance firm.
You've outgrown a standard accountant. You need someone who thinks like a business builder.
Revenue is growing but profit doesn't feel it.
Billing is strong, but the margins, cash position and owner pay don't reflect it.
You're making financial decisions on gut feel.
Hiring, pricing, capacity: these carry real weight, but the numbers to back them up aren't there.
You want a strategic partner, not a compliance firm.
You've outgrown a standard accountant. You need someone who thinks like a business builder.
Revenue is growing but profit doesn't feel it.
Billing is strong, but the margins, cash position and owner pay don't reflect it.
What we work
on together.
The areas that have the biggest impact on agency profitability, cash and long-term value.
Pricing
Optimise your rates, positioning and packaging to protect and grow margin.
KPIs
Define and track the metrics that actually reflect performance and guide decisions.
Margin Optimisation
Identify where margin is leaking and build a clear plan to recover it.
Forecasting
See your cash position and revenue trajectory 3 to 6 months ahead with confidence.
Financial Modelling
A model that unifies revenue, costs, hiring plans and cash flow into one place.
Fundraising
Build the financial case and documentation needed to raise investment with credibility.
Exit Planning
Structure your business to be commercially attractive and buyer-ready, whether that’s in 1 year or 5.
How it works.
No switching, no handover: CFO layers onto your existing accounting, whether that’s us or someone else. We start by finding the profit, then build the plan to capture it.
Book a call.
Tell us about your agency: where you are, what you're building and what's holding you back. Every enquiry is reviewed by us personally.
We run your Agency Profit Audit.
A 45-minute session under the hood of your finances: where profit's leaking, where margins can improve, and what financial infrastructure is missing.
We share your custom roadmap.
A tailored plan to unlock profit and increase enterprise value, built from what we found in the audit.
One system. Two levels. Get to the end game.
You’re looking at the next level: sharper pricing, stronger margins and cash you can forecast. It all builds on the foundation of clean books, planned tax and numbers you can trust, and both drive towards the end game: a buyer-ready business that’s yours to sell at full value.
The
foundation.
Bookkeeping, tax planning, accounts, VAT and management reports done properly, on time, in plain English.
The
next level.
Financial infrastructure, strategic clarity and hands-on advisory built specifically for agencies. We install the systems, deliver the insight, and stay on it.
Both levels build towards the same destination: a business that’s commercially attractive and buyer-ready, whether you sell in 1 year or 5. We help you build towards it from day one, so when the offer comes, you keep more of it.
Do you know your agency’s numbers?
Six lines of your monthly P&L: team, marketing, software, your own pay. Fill them in from memory and see how you compare with the most profitable agencies, in pounds, not percentages. Can’t? That’s the gap CFO advisory closes. Free · 90 seconds · Instant result.
We've helped agencies double revenue, add £250K+ in profit and build towards exit. The results are in the work.
What clients say.
I can only say good things about working with Rayhaan. His strategic insight, precision, and founder-level understanding made a tangible impact on growth and decision-making in MADX. Rayhaan and Sidekick are a trusted partner for agencies serious about scaling with confidence.

We've always got the information we need to make decisions quickly ... We've saved £10k in taxes since working with Sidekick. They're not your usual accountant.

Ready to install the financial infrastructure?
CFO advisory isn't the right fit for every agency, and the call is how we both find out. Pick a time and book straight into the team's calendar.
Book a call“Everybody wants clarity. My stress levels have decreased and I'm able to operate at a higher level, the biz is performing much better as a result.”